Started in 20XX, The YBID Free Parking Project was initiated as a means of attracting more customers and business patrons to a Downtown that was seeing a notable drop in pedestrian & business (retail & commercial) traffic.
Through negotiations & partnership with the City of Yorkton, a pilot project was launched with almost immediate impact. Customers coming to downtown businesses can now park for free for a 2 hour period on almost all downtown streets during business hours. This allows most customers to conduct all their downtown business without needing to pay for parking.
This project was deemed to be responsible in increasing downtown retail & commercial business traffic and was so successful in enhancing the vibrancy and customer draw to the Downtown area businesses, that it has continues to this day.